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monetize on tv

How does Hulu make money?

How does Hulu make money? An in-depth Guide.

Hulu’s prominent role in today’s so-called streaming wars places it within the group of big players, including Netflix, Amazon Prime Video and HBO Go. Boasting 25 million subscribers as of 2019, Hulu currently relies on a hybrid model implementing both ad-accompanying low-cost, as well as premium subscription plans. This makes Hulu a great example of a combination ad-supported (AVOD) and Subscription Video on Demand (SVOD) platform in the larger OTT space.

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