There are so many important terms to know in media and business. From OTT to SSAI and everything in between, it’s enough to make your head spin. So if you’ve heard about VOD, you may be wondering: What is VOD, what does VOD stand for, and what does VOD mean?
Live streaming is a booming industry. From news channel updates to brands showcasing products on IGTV, mobile live streaming apps have become a go-to for many businesses and content creators. Live streaming apps allow audiences to view and interact with content live and around the clock, making it a powerful tool for business owners and marketers. Some of today’s most popular video streaming platforms that come to mind are Twitch, YouTube and Periscope.
Are you looking to launch or grow your video channels on OTT? If so, then you may be looking into some popular video streaming solutions like MAZ, Uscreen, Vimeo OTT or other alternatives. But how do these services compare? How much does it cost to launch OTT channels on Roku, AppleTV and Amazon FireTV? And between MAZ, Uscreen, and Vimeo OTT (or VHX), which is going to be the right OTT platform solution for your business?
Online TV streaming and OTT (over-the-top) have flipped the world of video on its head. Millions of viewers are cutting cable in favor of internet streaming platforms. In fact, OTT will reportedly be worth over $160b by the end of 2020. But how do all these companies work? What are the most common OTT business models? And how can you monetize your own video streaming channel?
Roku is the #1 TV streaming platform in the world. Over 40 million people use Roku to stream TV and movies. That makes it a huge opportunity for video publishers to grow and monetize their channels. But the question is: How do you create a Roku channel? What factors and technology do you need? And how much will it cost?
Everybody is talking about over-the-top media (or OTT) right now. It’s a buzzword for anyone interested in video streaming and TV platforms. But what is OTT? What does OTT stand for? And how is it different from other types of media?
Video streaming apps like Netflix are booming in 2020. Over-the-top media (or OTT) is expected to be a nearly $160B industry by 2024. And even as competition grows, Netflix continues to reign king, largely due to the simplicity and beauty of their streaming apps. So you may be asking: How can you make an app like Netflix?
As we adjust to a world with Coronavirus, fitness businesses are struggling to retain paying members. With states closing non-essential businesses, personal trainers, gyms, yoga studios and all kinds of fitness companies are trying to find new ways to make money without meeting in-person. One of the most popular and successful ways we’ve seen that done is through video classes and live streams.
Whether you have content on a website, mobile app, connected TV app, or a presence on social media, you might be asking yourself, how can I be helpful during the COVID-19 crisis? How can I enhance communications to engage with audiences, and is there a way to support local, small businesses? While no business or person is unaffected by the current status of the world, there are positive ways to approach this difficult time.
1. Support local businesses with banner ads or sponsored content
Consider pro-bono or affordable ad banners, section takeovers or sponsored content to the local businesses in your city. With restaurants moving to take-out or delivery only, nonessential businesses relying on online orders, and museums, and nonprofits struggling to stay afloat – give these businesses another outlet through your dedicated audience.
While you are social distancing in the coming weeks, you may find yourself with an overload of content options. Perhaps Netflix isn’t cutting it for you, and you’ve had enough of scrolling through Instagram.
Consider an alternative source of entertainment from smaller niche publishers, musicians, instructors, and even puppies. Check out these free TV and mobile apps:
Musicians and producers around the world are making the best of a crazy situation by bringing music and concerts into the home.