The Roku platform is a huge opportunity for video publishers and media companies in 2020. Nearly ⅓ of all US smart TV watchers are on Roku, and that number is still rising. But the question for many businesses remains: What is the best way to create a Roku channel? And how do you make money with a Roku channel?
With more viewing options than ever, audiences are getting smaller and that’s a good thing. We explore why in our latest video.
The battle over OTT is heating up and with a market share of 1/3 of all connected devices, Roku is in a solid position. We take a look at the platform in our latest...
As Apple makes a pivot to services our CEO Paul Canetti takes a look at Apple News and the strategies to consider in placing your content on this platform.